Hungry Shark World: One Product 4 Years of Updates

Hungry Shark World was a product developed by Ubisoft London (Former Future Games Of London). It is part of the Hungry sharks franchise which reached over 1 Billion installs while under my care. When I joined, it had already been live for almost 6 years and was doing well. I was the only designer on the project for most of that time, and worked on many new features, but as part of this presentation, I want to focus on 2 big ones and some other improvements I worked on during my time there.